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New Distributor for Nigerian Fine Food Retailers
Posted by Yom Odeneye on 14/05/2013 in Retail & Industry
 
The team behind Boosh Produce Farmers has launched a new distribution business based in Slough.
 
Nigerian Fine Food Limited hopes to set itself apart from other distributors by only stocking a limited number of products.
 
New products are promoted to retailers when launched, and clients are supported through personal visits, POS material, sampling activities and product support.
 
Yomi Odeneye, director of Nigerian Fine Food Limited, said, “We take hand selected products for their unique qualities and we dedicate time and effort in selling each brand, and their individual stories. We purposely keep the number of producers low to sell their products effectively, with concentrated effort.”
 
Babatunde Ajibulu, also a director of the company, added, “We want to supply an unbeatable service offering not only a unique range of products but an opportunity to increase business with promotions, brand awareness, media coverage and sampling. We have a modern, proactive, flexible approach with our business and our intentions are to give our customers a reliable service based on individual requirements.”
 
The company is fulfilling its orders in the first week of June, and will be delivering locally via its own vehicles and nationally using a courier service.